MTV Brings Annual VMA Hell Back Home
After a few years of letting us have some semblance of tween-free happiness, MTV's president Christina Norman announced today that the 2006 Video Music Awards would return to Manhattan. The shitstorm goes down August 31 at Radio City, a safe distance from the tragic and ill-timed hurricanes of last year's debacle in Miami. Norman praised this year's potential for "insanity," to which Mayor Bloomberg responded:
An event of this magnitude and cultural importance will generate tremendous media exposure and with the thousands of visitors expected will yield a positive economic impact projected in excess of $25 million.
So that's the price: $25 million, and you can do whatever the hell you want to this town. Hell, we're going to drag our yacht up the Avenue of the Americas for the perfect red-carpet arrival.
MTV Video Music Awards Returns to New York City in 2006 [PR Newswire]