'NYT' Vows Goes Video
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When an investment banker and an internist find love in Manhattan, it's a natural fit for a New York Times "Vows" listing. When the lucky couple met through JDate, you've got to go the extra mile — how about a NYT "Vows" video montage on top of the print listing? We're not sure how long this "Vows" expansion has been going on, as "Lisa & Sam" is the first we've noticed. Besides looking and sounding like an extended informercial for JDate, it's a Hollywood ending. Boy meets girl, boy proposes, girl says yes, girl reneges, boy "processes," boy methodically re-courts girl, girl is finally worn down into relenting and re-accepting proposal. Somehow, this simple story makes five minutes of video seem like an eternity.