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As part of their continuing efforts to make endless re-releases of classic books at least somewhat interesting, Penguin has lately been experimenting with different cover design strategies. Across the pond, Penguin UK has hit on an ultra-minimalist approach: no cover at all. That is, they're releasing six classics with shrink-wrapped blank white paper covers, the idea being that you, the creative consumer, will draw your own cover. Artistes can then submit their cover designs for display on Penguin's website. For the next cycle, the pages will also be blank, allowing you to give The Picture of Dorian Gray that happy ending you just know Oscar Wilde would've wanted.

YourSpace [Penguin Blog via Boing Boing]