The bizarre Gawker colonization of (or assimilation by!) New York magazine continues. Following in the footsteps of founding editor Elizabeth Spiers, who spent a year at the magazine, and her former Gawker co-editor Jesse Oxfeld, who was recently booted upstairs to the position of senior editor, Jessica Coen, most lately of Vanity Fair's website, is taking a position as New York Senior News Editor, managing their ever-growing online presence. (Forty-something staff and growing!)

Reporting to editorial director Ben Williams, Coen will oversee all of the daily online content, which will have her working closely with former Rush & Molloy stringer Chris Rovzar, who has signed on to edit the online Daily Intelligencer column (with a co-editor to be hired). What enticed our former co-worker Coen to leave the warm embrace of Conde Nast? Maybe the slow pace of change at 4 Times Square? Maybe the large chunk of change they've offered her at New York? We've heard whispers about both those possibilities, but the lady isn't saying. But if her magical vagina works as well on the job front as it does in her personal life, expect VF.com to either take off like a rocket or sink like a stone right after she leaves.

Cruising Gawker [WWD]