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We apologize for questioning the sincerity of that marketing executive who insisted that the fountain at Hollywood and Highland was running red with good, clean Showtime color-branding, not the cruor of a relatable serial killer's victims. As you can plainly see in LAist's photo (there are more here) of the tinted water gently cascading behind the network's "promo scene" tape, anyone who came away with the impression that the fountain was filled with blood was obviously bringing his or her own violent baggage to the experience.

BONUS PROMOTIONAL FUN! Hurty Elbow notes that Showtime has made it murderously easy to send your best friends (or the guy who keeps taking your spot in front of the Chinese Theatre) a lighthearted death threat.

[Photo: Sonny/LAist]