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Web software provider NetSuite's IPO, set for this Friday, should be one of the last of 2007. Despite losing $20.6 million on $76.8 million in revenues — wait, isn't Web software supposed to be more profitable than desktop software? — expectations are running high. Get-rich-quick artists may be disappointed.

NetSuite says subsequent market demand may not immediately match share prices set by its auction-model IPO, according to the Wall Street Journal. Translation: The price could well drop. Somebody ought to warn Craig Ramsey, the Salesforce.com board member who invested in the company. Unless this is exactly what he wanted to happen. Crafty!