Robert Scoble is putting advertisements on his blog starting on or after March 3, when his new online-video channel with Fast Company launches. We spoke to Scoble, who's currently attending the Davos Forum in Switzerland.

Yes, I've been anti-ads in the past. I agree with Dave Winer that more money can be made around the blog than with it. Fast Company wanted to try it so we're going to try it. I've never needed to put ads up in the past.

TechCrunch's Michael Arrington says that this is a "financial conflict of interest." Come on, Michael. How many ads do you have on your site? How many advertisers do you fellate in your posts? Let's not be disingenuous here. You don't get to make fun of Scoble. That's our job. (Photo by Robert Scoble)