Gersh Kuntzman, the cast-auctioning, editorially cute editor of the Brooklyn Paper, is a bit of a publicity hound, to be sure. We shouldn't encourage this type of behavior—videotaping yourself going to a Montessori School to be a kid's mentor-ish "special friend"—but Gersh seems so worried about his performance that we can't look away. He asks each kid whether or not he's a good special friend, adding, "What do you like about me?" Well, we've always had a weakness for older Jewish men. Nothing personal. But seriously—this video is a cry for help. [Brooklyn Paper]