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With money from Warner Bros., private equity firms, and the United Arab Emirates, former Yahoo CEO Terry Semel wants to buy talent and marketing agency IMG. Semel's plan: Turn the agency, currently owned by buyout guy Ted Forstmann, into a media and content company with a focus on digital distribution — more or less the same thing Semel wanted to do with Yahoo. The difference this time? No one on Wall Street will ask why Semel and IMG aren't throwing money at catching up with those pipsqueaks Larry and Sergey in search.