Joshua Foer's Publicity Machine Grinds into Action
Far be it from us to make you dread the year before it's properly begun, but if you assumed that the blood pressure-raising murderousness you once felt toward Brooklyn boy-wonder novelist Jonathan Safran Foer was a once-in-a-lifetime thing, during 2009 his brother Joshua Foer will sadly prove you wrong. Foer the younger is about to launch a travel website (featuring "all the curious, wondrous and bizarre places that are just below the radar of more conventional travel guides") and this fall will see the launch of Moonwalking with Einstein, his book on memory that, since it cost Penguin $1.2 million to acquire, will probably be promoted until we beg for mercy. [New Statesman]