Hot startup to squirm away from old man's caring embrace
It's been a rough year so far, Internet, what with Twitter's ups and downs, Facebook's family feud, and Microsoft's failed bear-hug acquisition of Yahoo. Now a bunch of grumpy old men are plotting a "bear hug" on Twitter, too. Not a takeover, per se, and more passive-aggressive than hostile. But make no mistake: Steve Gillmor and his gang want to bend the microblogging platform to their will, with their ursine embrace, at Bear Hug Camp, a group grope set for September.This techie version of a "bear hug" involves deploying powers of annoyance rather than shareholder proxies. "Dave Winer used the bearhug to wrap his arms around Netscape’s version of RSS and not let go until a merged RSS was born," muses an unusually wistful but incomprehensible as always Gillmor. "The time may be here to bearhug Twitter." Gillmor's immediate goal is to create a standard for identifying every utterance made on the new microblogging services — not just Twitter, but Jaiku, Plurk, and the rest. This will serve to make it easier to cross-reference your own bon mots, self-promotional stunts, and hookup attempts. Never mind the architectural details of Gillmor's mostly-gibberish plan: What he's really trying to do, as Winer did with Netscape, is attempt a credit-nicking takeover of Twitter's best ideas. He's unlikely to succeed. Bear Hug Camp will certainly be an opportunity for the Old Men of Blogging to stroke each other's egos, and more. But Twitter should remember: It's not a hug Gillmor wants to give them. It's an attention grab that leaves a bad-touch feeling and a permalink in its wake. Better to let Gillmor and his gang beat their man drums in the woods, alone, together.