against-pleasure

Joshua Stein · 11/07/07 01:30PM

New York Times restaurant critic (and totally self-appointed head language bitch on campus of us all!) Frank Bruni so rightly rails against the "semantic pox" of restaurantspeak today. Examples: The use of the first person singular ("How are we enjoying the quail?"); the overusage of "enjoy" ("How are we enjoying the quail?"); and pleonastic phrases such as "Pardon my reach." [NYT]