On Friday, the cofounder of the world's most comprehensive directory of socialites, Jimmy Wales, was one of the recipients of the $138,000 Quadriga prize for philanthropy in Berlin. Wales is a committed follower of Ayn Rand, the founder of Objectivism and noted loather of altruism — but he got handsomely paid for his do-gooding, so it must be okay! And that's not the only way Wales was rewarded in Berlin.The previous evening, the Berliner Kurier reports, Wales dined with Celia von Bismarck, shown here, a dilettante magazine editor and think-tanker. (She hates "boring society ladies," according to Vanity Fair, so she and Wales must have self-loathing in common.) No mention of Wales's current fling, Andrea Weckerle, who's said to be on the outs with him after rumors circulated that he sent around racy photos of Weckerle without her knowledge.

Thank you, Julia Allison! The Internet's best self-promoter has uncovered evidence that Wikipedia founder Jimmy Wales is still girlfriended by Andrea Weckerle, a social-media PR rep he turned to after the messy breakup of his affair with maple-leaf-waving right-wing punditrix Rachel Marsden. We'd heard they'd call things off, but they seem very much the couple here. Allison generously offered not to post the photo, to spare the couple the "recent ... um ... media attention they've endured." Instead, they jumped at the chance for more publicity. We're delighted to hear Wales is not wanting for female companionship, but Weckerle should watch her back around Allison.Wales has edited Julia Allison's Wikipedia entry — and we all know what that can lead to. Can you add to the sum of all human knowledge with a clever, yet printable, caption? If so, leave it in the comments. The best one will become the post's new headline. Friday's winner: theodp for the "$100 million flipper." (Photo via NonSociety)

Another failed relationship, another awkward online parting of ways for Jimmy Wales, the cofounder of Wikipedia. Just a few months ago, he was squiring new-agey PR impresario Andrea Weckerle, a self-described "global nomad," around the world. Now, insiders say, Weckerle has dumped Wales — you can tell, because she no longer follows his Twitter updates. The puzzle here: How does he put so much energy into chasing women when he's supposedly leading the world's largest collection of unfactchecked assertions backed up by hyperlinks, and taking on Google with Wikia, his for-profit offshoot?Oh, right — because he's not doing any of his jobs well. Sue Gardner, the executive director of Wikipedia's nonprofit parent, the Wikimedia Foundation, has made it clear she's running the show there. And Wikia? Its search engine, the project on which Wales has said he's focusing his energies, has 0.000079 percent of the market. The common thread: Wales is incapable of sustained attention on anything, or anyone. He once signaled his coupledom by tweeting thanks to an admirer from "Andrea and I." Weckerle has left a coded retort for Wales with this quote from Roy Disney: "It's not hard to make decisions when you know what your values are." Not as rough a farewell as Rachel Marsden, the conservative Canadian pundit. She auctioned Wales's clothes on eBay after he posted a note on Wikipedia stating that they were no longer an item. Too much trouble, too much effort, for Wales to repeat that kind of drama with Weckerle, we guess. Breaking up on Twitter? Far more suited to Jimmy's attention span. The only question: When are Wales's backers at Wikia — Bessemer Venture Partners and Amazon.com among them — going to lose interest in him, too?

Despite not making the cut for this year's Time 100, Wikipedia founder Jimmy Wales showed up at the magazine's party anyway. (Past honorees are reinvited to the party automatically.) Even more surprising: On his arm was Andrea Weckerle, the freelance public-relations professional long rumored to have been smitten with Wales. If this photo is an indication, her affections are less unrequited than has been said.

Invited to speak about "the future of the Internet" at New York University, Wikipedia founder Jimmy Wales instead spent the session dwelling on his smartphone's inbox. Why was the muse for the world's most exhaustive list of Simpsons episodes so distracted? Likely for the same reason he hired a personal security guard for the event: would-be paramour Andrea Weckerle. We're told that Weckerle, a PR consultant previously linked to Wales, has such a crush on Wales — unrequited — that she flew cross-country for the event, and told friends she was sharing a hotel room with Wales for a supposed tryst.

Jimmy Wales should quit Wikipedia — but please, not the rest of the Internet. He's far too entertaining.On Jimmy Wales's MySpace page, he lists himself as "married" and a "proud parent" who's "looking to meet Wikipedian MySpacers." His friends list tells another story. The most recent comment comes from a MySpace user named Andrea, whose picture closely resembles Andrea Weckerle, a woman to whom Wales has been linked. Scroll through Wales's friends list, and you'll find a woman in a French maid's outfit, a woman in a thong bikini, a woman posing in lingerie, and several girls who seem a bit young for Wales. One almost needs an online encyclopedia to keep track of them all.

In an IM chat with ex-girlfriend Rachel Marsden, Jimmy Wales scolded Valleywag for not following his sex life more closely: "I have shown up at many different Silicon Valley events with many different "dates" through the past year or so, although not always actually dates, so the assumption would be colleagues or whatever, and figured they would eventually pay attention to that." True, Jimbo, we've been remiss. And we're doing our best to make it up to you. Besides Marsden, we've heard two names frequently linked to Wales, who is separated from his wife. Either would be an impressive catch. If the rumors are true, then all we can say is — well-played, Jimbo, well-played.