Bigger, Stronger, Faster , the just-released documentary that reconsiders the terrible public image of steroids, is winning praise for its frank depiction of the pluses and minuses of 'roids. But all the honesty didn't turn out well for Christian Boeving, a fitness model who lost his endorsement contract with Muscletech when it became clear that he admitted longtime steroid use in an interview in the film. "I didn't think I would get into that much trouble, because I thought it was pretty apparent that the top people in the industry use steroids to look like we do," Boeving said. But he admitted it, so he's out. Yes, the entire muscle industry is made up of hypocrites. You'd have thought that some of Boeving's pictures, like these, might have given his totally innocent sponsors a clue: