People don't buy cars to get them from point A to point B. People buy cars for a feeling, dammit! And this car ad inspires some serious feelings: existential torment, lost love, special moments, sheer beauty. It's one of most visually evocative ads we've seen in a long time; a powerful composition. But then you see it's for Ford Fusion, and you're like, "WTF? Isn't that car a piece of crap?" Then you see the tagline at the end and you're like, "Ha, I don't think so." Then you're like, "SO WHAT DID HE SAY TO THE GIRL, YOU BASTARDS?" So, yes, very evocative. The full ad [via Adrants] after the jump.