Big news from the Bravo universe, as a host of its stars break out on their own. Oh, and Padma's hiding a big secret in the Top Chef oven.

Watching your favorite shows on TV is a vital part of life, although it does cut into precious shopping time, right? Bravo to the rescue: Going one step further from lucrative sponsorship tie-ins like Tresemmé for Project Runway, the network will soon be promoting and selling its own specially-manufactured products on its highest-rated shows. So fear not: When you spot the Kooba bags worn by the girls in NYC Prep, the forthcoming reality show about rich Manhattan teens, you'll be instantly prompted to go to Bravo's website and order one for $595; same goes for wine, flowers, and knives featured on Top Chef, the winning outfit on Runway-ripoff The Fashion Show, and so forth.

• Pics inside the UWS branch of Zak Pelaccio's Fatty Crab, opening tonight. [GS]
• Time Out's Jay Cheshes says Ken Friedman and April Bloomfield's John Dory "is the best new restaurant I've visited so far this year." [TONY]
• The owners of Long Island City's Water Taxi Beach will be opening a beach bar/restaurant next to the South Street Seaport this summer. [Eater]
• Described as "fitfully enjoyable," "uneven" and "bold," Frank Bruni gives Gabe Thompson's L'Artusi one star out of four in the Times today. [NYT]
• Top Chef's Fabio Viviani is now pitching frozen pizza. [EMD]
• The L Magazine's third annual "Bar Awards" is now online. [L Mag]
• NYC's top paella place, Socarrat, is now serving lunch and delivering. [TONY]
• Paris's latest three-star chef, according to the new Michelin Guide? It just so happens to be Nicolas Sarkozy's favorite spot. Global food scandal! [Guardian]