The authors of the business book Rework noticed Karl Rove was standing between them and the number one bestseller slot on Amazon.com. So they created this awesomely fun takedown of the Republican strategist's Courage and Consequence. It's positively Rovian.

The revenues of Jason Fried's scrappy Chicago startup are estimated at maybe $10 million annually. Twitter, meanwhile, is about to deposit ten times that in its already-stuffed bank account. Which helps explain why Fried's sniping has reached mocking extremes.

A thousand people — 1 out of 8 attendees at the SXSW Interactive conference — have packed the room for programmer Jason Fried's talk. "He's like our Barack," a friend tells me. Instead of hope of change in politics, Fried, a cofounder of 37signals, offers hope of change in ... Web-based software? And for this, he's treated "like a demigod," as Seth Godin says in a recent Wired profile of Fried and his partner, David Heinemeier Hansson, right. (Photo by Jessica Wynne/Wired)

Takeaway: Several big tech bloggers recently launched job boards. Michael Arrington at TechCrunch has the best board, but his competitors rejected his partnership offers, fearing he'd take over the partnership.

So wait, if superstar developer Jason Fried is this month's cover story for a small business magazine titled "The Next Small Thing"...

What heart could not be melted by kittens on the back porch? The icy heart of star web developer Jason Fried. Instead of letting a set of stray kittens (pictured) into his home, the 37signals co-founder sent photos to friend and blogebrity Sarah Hatter. Now Sarah is campaigning on Flickr to save the kitties.

Forget Plazes, Dodgeball, and geotagging — it's impossible not to know where tech bloggers are. At this very moment:

Consumating founder Ben Brown IMed me with a little fun at the expense of web developer and 37signals founder Jason Fried. Note to Jason: We kid because we love. Please don't delete our Basecamp accounts.