CBS Makes Poorly Conceived 'Jingles' Show Even Less Reputable
Hamilton Nolan · 07/17/08 08:27AMIf you didn't think reality television could get any better than a show about people singing ad jingles and being judged by scandal-plagued former Wal-Mart marketing chief-turned ad world fameball Julie Roehm, think again! Roehm-whose flirting once cost an ad agency a $580 million contract-can't judge all those jingles by herself. So CBS, in full scrambling mode, has selected another judge who is equally respected in the advertising industry: KISS burnout and sex tape star Gene Simmons!