Bodhi, a Shiba Inu you might have seen dressed in J. Crew gingham on a photo you scrolled past and smiled at on Tumblr, is another dog forced to live his life as a meme. He enjoys only the meager restitution of being a dog and his owners? They make about $15,000 a month off him, Fast Company writes in a new profile, which is about $15,000 more than you make from just having a dog.