FiveThirtyEight is puzzled: Its computer analysis of Shakespeare finds that Romeo and Juliet speak less to each other than to other characters, or than Lady Macbeth speaks to Macbeth. Chosen mascot: the flexible-thinking fox, of fox-and-hedgehog fame. Better mascot: a hammer bashing anything vaguely nail-shaped.

The Washington Post's Ian Shapira is shocked, shocked, that a competing reporter would deign to speculate on who Ian Shapira's anonymous sources were. In how many ways is Ian Shapira wrong? Let us brainstorm.

Good one: cutouts of "tree huggers," wrapped around actual trees, urging you to "VOTE EARTH" by switching off your lights for an hour. These cutouts are made of cardboard.

Millionaire Japanese pop artist Yoshitomo Nara was arrested by the NYPD this week for drawing on a subway wall. Other "victims" of his precious vandalism took the opposite approach:

The final, farcical moments of the failed Revolutionary NYU Food Court Occupation were caught on film by one of the protesters. And then shown to the world, despite being—by any standard—incredibly embarrassing.

The advertising industry's annual self-congratulation festival, the Clio Awards, just wrapped up in Miami. The superbrilliant "Grand Clio" award for integrated campaigns went to a series of ads for Shreddies, a cereal in Canada. The grand idea? They turned the square Shreddies 45 degrees, called them "Diamond Shreddies," then filmed focus groups of people ranking the "new" product. Heh. I can dig it! If you're going to try to sell the same old cereal, at least acknowledge that the entire affair is a big farce. Below, two clips from the campaign. And a rant from one clever YouTube user (of many) who picked up on a scandal: Diamond Shreddies are the same as regular Shreddies!!!