The New York Times is high ... on IBM
Tim Faulkner · 07/18/07 01:05PM
Why is the New York Times tripping over itself to laud IBM for its "nimbleness"? Clearly visible in the accompanying chart but not mentioned in the article, IBM's total revenue and service-sector growth have been stagnant over the same period. Moreover, the transition to services has been underway for a decade, if not longer. Surely IBM's still-substantial print advertising budget and propensity for taking out full-page newspaper ads has nothing to do with the article's velvet-glove treatment of Big Blue. But how else to explain the article's un-Timesian enthusiasm over such modest change?