Hey, remember that college journalist who got in trouble last year for his bold, two-word editorial, "Fuck Bush?" Well that kid just got an honest-to-god scoop about a heinously corrupt (college) cop. Cussing indicates greatness!

The New York Times Co. is selling its building! The Tribune Co. is selling its baseball team! Anything else you would like to buy from a newspaper company? Just make them an offer!

In your pleasant Thursday media column: Jay Mariotti is an asshole, Teens can't read, checks are bouncing, and more:

Day two of the Obama administration, and already the world's largest wire services are playing chicken with the White House—journalistically refusing to be wooed by Obama's kindly photo PR.

The white powder that so menaced the Wall Street Journal offices yesterday turned out to be "flour or food-based," and harmless. Evacuated staffers, please get back to work twice as fast today. [NYT]

Look: It's a glorious, bona fide press brawl! Caroline Kennedy's withdrawal from senate consideration touched off the rivalry between New York and D.C. news desks. New York won.

Mailing it in for Hamilton Nolan, who's, er, on assignment, I'm here with your post-inaugural, Nobama media column.

• The broadcast of yesterday's inauguration earned the highest ratings since Reagan took the oath in 1981. Early numbers from Nielsen indicate 29% of US households tuned in. That figure doesn't factor in the people who viewed it online, and the big event in DC yesterday set web traffic records, too. [THR, NYT]
• The Wall Street Journal received a dozen envelopes filled with a mysterious white powder today. [WSJ]
• Maria Bartiromo has signed a new contract with CNBC. [NYP]
• Newsday editor John Mancini has returned to work following a dispute with the paper's owner, Cablevision's Jim Dolan. [Newsday, E&P]
• Clear Channel is laying off 9% of its work force. [AdAge]
• People pushed back its Tuesday afternoon deadline to Wednesday so it could publish a special double issue with Obama on the cover. [WWD]
• North Korea's news agency didn't bother to report the inauguration until late yesterday afternoon. The article was three sentences long. [FB]

You'd be hard-pressed to travel anywhere in the world today, pick up a random newspaper, and not see Barack Obama on the front page.

Bob Dickey promised he would "be sharing the financial hardship" after furloughing his workers. He warned the Tucson Citizen might shut. Then he joined fellow Gannett bigwigs at a golf resort.

• Mexican billionaire Carlos Slim Helù has pumped $250 million into the beleaguered New York Times Co. [NYT]
• Newsday's editor-in-chief and managing editor have been absent from the office the past few days and it's still unclear what exactly happened. [NYP]
• Matt Cooper has joined Talking Points Memo as editor-at-large. [Politico]
• For the first time, movie ads will appear during this year's Oscars. [AdAge]
• NBC says 90 percent of its Super Bowl ads have been sold. [AP]
• Jennifer Aniston on the cover of Vogue in December and GQ in January provided a nice boost to both titles. [WWD]

The Times just borrowed $250 million from Mexican billionaire Carlos Slim, as anticipated. The interest rate? 14 percent. I pay less on my credit cards. Even more sad?

In your Monday live-from-the-Chinatown-bus media column: Broke newspapers, Disney saved by Monkees, and Conde Nast's desperate peanut butter restrictions:

Obama's inauguration being held on the day after Martin Luther King, Jr. day? Historic! Moving! And, for corporate America, a great chance to get a two-for-one deal on its annual "We Love Diversity" ads.

The top editors of Newsday: they're missing! From work. Or are they? Rumors say they've been fired! Other rumors say they haven't. One thing is for sure: Cablevision sucks a big one, managerially speaking.

The New York Times appears to be on the verge of signing a deal with Mexican billionaire Carlos Slim to invest $250 million in the company. If your last name is "Sulzberger," be concerned.

Your cold (double meaning) Friday media column: Star Trib goes bankrupt, layoff rumors, and you can watch Al Jazeera instead of reading book reviews, which will soon be nonexistent:

Barack Obama paid a visit to the Washington Post newsroom yesterday, and our capital's toughest reporters collectively swore to never wash that hand again. Crush on Barry! Nothing wrong with that, says Howard Kurtz:

All of Gotham's tabloids played the miraculous landing of U.S. Air Flight 1549 in the Hudson River big. But can you top their headlines?

Reporters from the New York Times and the Washington Post are the Bloods and Crips of journalism. Today, their conflict escalated into an archly-worded pool report: