This image was lost some time after publication.

Somewhere deep in the New York Times stylebook is the rule that all shopping columnists must be "quirky." David Pogue, master gadget and software reviewer, is the William Safire of the genre, and he's even better on video. In his latest clip, Pogue pulls off the best cheesy joke telling in history — just like your dad did around your high-school friends.

David Pogue videos [NYT]