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The supercool dudes at UrbanDaddy, who totally get just as much play now as they did in their Psi Upsilon days — you better believe it, bra! —hipped us to the opening of a new restaurant from noted felon/reality show character Jeffrey Chodorow. Like many things that UrbanDaddy hips us to, it's kind of a perfect storm of bankery douche clich s. Checklist:

  • "soft opened" last week
  • Girl drinks engineered to appeal to dudes: "Blonde Velvet (champagne with craft-brewed ale and half-and-half) or, if the night's going really well, a Death by Whiskey (enough said)"
  • "19th century izakaya meets LES speakeasy meets premium meat" located in, ah, Midtown
  • "flights" of Wagyu beef
  • "half-bottle service and platinum Monopoly and backgammon"
  • "2,000 dangling samurai swords"
  • Actually, that last one just makes us wonder if this isn't a restaurant for dudes who are concerned about the premium-ness of their own meat. Hmm. To ponder.

    Join the Club [UrbanDaddy]