Heralded these days as the hotspot to outshine all hotspots, new Lower East Side institution The Box is at a very dangerous crossroads. Now, celebrities are beginning to outnumber the hip. And now they're not like, cool celebrities. Says an attendee: "Literally ran into Lance Armstrong at The Box on Tuesday night, apparently it was his birthday. He had multiple boxes. I apologized for running into him, he huffed and puffed in his three-piece suit. Although I thought he was innocent of all the allegations I now believe he has 'roid rage. Completely not nice." Dude, Lance Armstrong? Seriously. What Would Studio 54 Have Done?