Fake Steve Jobs fakes out iPod lovers
After Dan Lyons, the Forbes editor who blogs as Fake Steve Jobs, visited Microsoft's main Redmond campus to talk about his new book, Options, he sat down for an interview with Microsoft's Channel 10. The best part? Fast forward 8:30 to the point where Lyons says, "I'm very excited about the Zune 80," Microsoft's latest music player. He then pretends to realize his gaffe: "People who read my blog are going to be very upset." Of course, any close readers of Fake Steve Jobs will know Lyons, in a classic move, dropped that bit in intentionally to drive the iPod-fanboy commentards on his blog batshit crazy. Dan Lyons invented this kind of thing on The Secret Diary of Steve Jobs. Have you heard of it?