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We never quite figured out why the world needed Shine, the women's site from Yahoo. And now Yahoo has figured out it doesn't need Amy Iorio, the site's general manager. Iorio got reorged off the site at the end of June. Shortly thereafter, PaidContent reports, Iorio got reorged out of the company altogether. Her fellow Yahoos will not miss her.

Besides Shine, Iorio is perhaps best known for parking in spots reserved for pregnant women and for trying (but failing) to convince Yahoo to hire her brother — after the company had already hired her sister and paid her husband and friends for consulting work.