Samantha Ronson's Blog Entry May Be the Future of PR
Oh look, the celebrity PR flack continues to die. Well, for some. Actress Lindsay Lohan's shiftless mook of a father recently lashed out at Linds' bff (or gf), deejay Samantha Ronson, who was rumored to be writing some kind of tell-all book. He called her fame hungry and accused her of using Lindsay and blah blah blah pot kettle blah blah. Both LiLo and SamRo publicly reacted to the news, pioneering into relatively uncharted territory. Lindsay ran squealing to gossip show Access Hollywood, calling her father "out of control" and just sorta, you know, defeating the purpose of telling someone else to rein it in. But later on, Lindsay decided to close the barn door herself and write a "sensible" and thorough blog post, perhaps not realizing that a whole Assateague Island's worth of horses had already escaped. Samantha demurely (as far as "demurely" goes in this festering hellhole of a world) circumvented all the conventional channels and went right to the people first. Via her MySpace blog of course! Lindsay and Sam are not the first people of note to do this, but they are embroiled in some pretty high profile antics, unlike other MySpace celebrity bloggers like the low-profile, dim and withered Courtney Love. Which is to say, right now these girls are pretty famous and wouldn't it be interesting to see someone huge like, say, Katie Holmes, respond to scandal with a humble blog entry? While it's debatable just how modest and un-self-possessed a blog entry, aimed at the public, about oneself, really is, it's certainly less middlemany and corporate and hungry than going on a television show to air one's delicates. Plus you have control over your own words! (Though, you do run the risk of drunk-blogging.) It may seem suicidal, but it would be fascinating to watch the celebrity-to-civilian relationship develop into a one-on-one internet relationship, completely strangling the gossip industry, which would be forced to just repurpose blog entries that everyone had already read. I mean cause that's totes not what we do already.