Ad targeting shoots CNN inside foreclosure article
Matching advertisement to the contents of a website is financial nirvana, right? Wrong. Computers keep getting the ads wrong, with results that would be hilarious were they not so offensive. Yes, an article about foreclosures might be read eagerly by people who want to refinance their mortgage. But a mortgage ad next to a story about a woman who shot herself while being dragged out of her foreclosed home by sheriffs' deputies? Click the image to see the full screenshot.