There's a lot to like about this very well-done promo video for a soon-to-open East London shopping, hrm, "centre" besides the fashion, much of which still looks very snappy, if not entirely accurate. Such as, for example, the music (by Tristin Norwell), and the choreography, and imagining how annoying, but also fun, it would have been to change your clothes 100 times and do the same dance every time. [via The Hairpin]