Girls' Toy Company to Apologize to Beastie Boys Over "Girls" Ad
The Beastie Boys have settled their copyright dispute with GoldieBlox, a company that builds engineering toys for girls. A court ordered the company to apologize for using a parody of the Beastie Boys' song "Girls" in a commercial without permission.
GoldieBlox will also have to make a donation to "one or more charities selected by Beastie Boys that support science, technology, engineering and mathematics education for girls."
After GoldieBlox's "Girls" video got 8 million YouTube views in its first week, the company preemptively sued the Beasties—Ad Rock, Mike D. and the estate of the late MCA—to ensure it could continue to use the song.
The band responded with a letter citing their longstanding policy of not lending their music to ads (even ads encouraging girls to get into science and technology):
As creative as it is, make no mistake, your video is an advertisement that is designed to sell a product, and long ago, we made a conscious decision not to permit our music and/or name to be used in product ads.
They countersued, and after an exchange of briefs where Goldieblox tried to convince the court that "Girls" was an unironic misogynist anthem, and thus the ad was a parody protected under fair use, we've arrived here.
An official apology to the Beasties now lives at the bottom of Goldieblox homepage.
[Photo Credit: AP Images]