Clearly, the online ad market is headed for a disaster of biblical proportions. Old Testament, wrath of God type stuff: Dogster and LOLcats-based I Can Has Cheezburger are now selling ads together, per a new agreement. Next up: Mass hysteria.

Sure, Dogster founder Ted Rheingold thinks that a "call to action" in a cross-promotion between the Web site and CBS's new show Greatest American Dog helped drive traffic. But I'm pretty sure it was all about the skateboarding bulldog. [Dogster]

Dogster founder Ted Rheingold preaching to the choir at the Web 2.0 Expo. Got a better one? Leave it in the comments. (Photo by Randy Stewart)

Valleywag party correspondent Megan McCarthy double-dipped at last night's parties for phone-privacy service Jangl and canine social network Dogster.

• Best. Party. Ever: At Jangl's bash tonight at San Francisco club Mighty, not only is there a menu including filet mignon and salmon mousse (longer menu after the jump), a hosted bar, and a live jazz performance by members of the company, but thanks to Jangl's service — an ID you can hand to strangers instead of your phone number — you can flirt without consequence!

• MTV, in an effort to prove that the level of discourse in a virtual world can indeed get stupider than World of Warcrafters asking "how i mine for fish," will launch "Virtual Laguna Beach" for boob-tubers who can't be sexy and carefree beach-goers in the real world. [NY Times]

Dogster, the Friendster parody that accidentally became a pet-based social network, just took a million dollars in angel funding. The ensuing news coverage has reporters and bloggers (like VentureBeat's Matt Marshall) trying to explain that Dogster is not about the dogs:

Three of today's stories provide a perfect lesson in recognizing a bubble. The astute reader will recognize the common themes.

Susan MacTavish Best pimped her client (and partner in crime), Craigslist CEO Jim Buckmaster, in the original Valleywag Hotties tourney. She must have known she couldn't escape a similar fate this time around, so here she is, in a face-off against Kay Luo. Kay is the Simply Hired marketing director who thought up a promo with Dogster: the Simply Hired dog-friendly workplace search. Who's it gonna be, the lady behind the friendly purple forum or the puppy-loving PR princess?

For the remedial class: This is a dating site. This is not. Overheard yesterday:

Wired News runs a trend story (journalism rule #42: three weak stories make a trend story) on antisocial networking. The tipping point: Full-blown parody site Snubster. It's the Hot New Joke (and by "new" I mean "dated as 'I'm Rick James, bitch'") that's turning into a healthy little community. It's not the first joke-cum-business.

Since Fox Interactive prez Ross Levinsohn said "We bought someone in this room" — at a Web 2.0 clusterfest — the bloggers have gone mad trying to guess which piece of flipmeat Fox chowed down on. Or, as VC blogger Paul Kedrosky puts it, Fox bought itself "a kazoo chorus of unwitting hype-meisters noisily playing the 'guess the company' game."