Two stories of a seemingly different sort captured Americans attention yesterday: The flight (pun!) of Edward Snowden, and the hunt for Rusty the red panda.

Todd offered Bristol a new ride to get her to dump Levi, Spencer Pratt is the "King of Weed," Paris Hilton thinks that The Hills is "so lame and fake," Kate Hudson is traveling with the Yankees to bone A-Rod, and Susan Boyle may be institutionalized very shortly.

Every print publisher, and especially the glossies, want in on the online-video game. Unlike the text-and-photos Web, where there are more pageviews than media buyers know what to do with, there's not enough slickly packaged content that big brands deem safe enough to advertise themselves on. Condé Nast's Vogue has a new reality show for the Web, Model.Live, which "tracks three models as they navigate casting calls, catwalks and airports for fashion weeks in New York, London, Milan and Paris." It debuts August 19. What you won't see? Drinking and smoking. What you will see? Eating disorders confronted "head-on." That's because this an attempt to reach out to a younger demographic on behalf of the sponsor, aspirational mall brand Express — which sells American women the sequined, screen-printed jeans they love. What's all this going to cost Express?