On Saturday, August 27 Forbes writer Brian Capozzi stared furtively into his computer's screen. "This is a test... Do not publish," he typed. He typed it again and again. He typed it until the page was full, and then he set it to "preview," and then— Oh no. Oh fuck. Oh no no no no no no FUCK.

In your mercenary Thursday media column: Fortune this round from Forbes, layoffs at the LA Times, a BBC reporter is killed, the NYT turns to Groupon, Al Sharpton is pushing it, and new journalism grows from the cracks.

In your crystalline Thursday media column: Regent Media has even bigger money troubles than usual, News Corp is doing well, the new Newsweek is floating around, another Egypt journo-terror roundup, and rumored layoffs at Forbes.

According to the number crunchers at Forbes, one-woman Vaudeville revue Lady Gaga will earn about $100 million in 2011 thanks to concerts, endorsements, and profits from her new album. But did they account for her considerable wardrobe budget?

In your foreboding Tuesday media column: Bloomberg decides to attract some of these "wealthy" readers, Kathleen Parker's reign at CNN looks tenuous, magazine ad revenue rises in 2010, journalism's depressing, and Elaine Lafferty speaks on her Daily Beast-Koch-Jane Mayer story.

In your glacial Thursday media column: ESPN plagiarism mini-scandal, Forbes.com proves that bloggers are not so smart about economics, Wired vs. Glenn Greenwald, and Judith Miller schadenfreude alert.

Apparently, Lady Gaga is the seventh most powerful woman in the world. Almost as powerful as Hillary Clinton!

Veteran media reporter Jeff Bercovici is leaving AOL's Daily Finance to join Forbes. Spin, carousel!

Forbes has gotten lots of attention for its new editorial plan: with True/ Slant's Lewis Dvorkin in charge, Forbes is flooding its site with blogs from both staffers and outsiders. And, it turns out, from advertisers. Ripoff—for the advertisers.

Forbes' list of the 400 richest Americans is out today, with Jay-Z and Warren Buffett on the cover. Funny, since there's only one black person on the list, and it's not Jay-Z. Who is on the list? A breakdown, below.

Mayor Mike Bloomberg is no longer New York's wealthiest resident. Tea Party billionaire David Koch is.

In your wounded Monday media column: prestigious magazines clash over characterizations, Dana Milbank is now more ostensibly respectable, the alt-weekly war in San Fran rages on, and another departure at Forbes.com

America's most stressful city is Las Vegas, followed by L.A. and Houston, according to Forbes. Long thought to be the capital of neurotic hair-tearing, New York City finished in eighth place. You softies make me sick. [Image via Shutterstock]

In your tricky Tuesday media column: UK newspaper readers are cheap (just like us), Hugh Hefner's perch atop Playboy is safe, insta-analysis of the fallout of Martin Dunn's departure from the NYDN, and staff moves at Forbes and the NYT.

In your enraging Wednesday media column: the world's worst writer strikes again, Penthouse wants to buy Playboy, Forbes' future is in unpaid blog slave labor, and Piers Morgan is all set to take Larry King's job.

Forbes just came out with its annual list of the 100 "most powerful" celebrities, which also serves as a yearly reminder of how much life sucks for the rest of us. So, who made the cut?

Paul Maidment, editor of Forbes.com, is leaving the company. He sent out this farewell memo to the staff:

If you've been following any Forbes staffers' tweets lately, you might notice a uniform push to help their famous CEO Steve Forbes get more Twitter followers. That's because the company is actually asking its employees to advertise their boss's account.

In your gleaming Tuesday media column: big news at True/ Slant, The Atlantic's selling mad ads, the NYT gets a new media reporter, and every last thing is for sale at Shape magazine.

We hear that Forbes lifestyle editor Lucy Maher is leaving for Hearst. (Know more? Email.)