Fired Connected Ventures founder Jakob Lodwick thought it would take a whole 300 or so words to humiliate his ex-girlfriend, Star editor-at-large and Mossberg-esque technology evangelist Julia Allison. All this because Lodwick and Allison's relationship — friends prefer to characterize it as a postmodern art project — went awry. But Jake, there was no need to go over a 100 words.