First Urban Outfitters started peddling them. Now, Hipster of the Decade blog Hipster Runoff notices that Walmart is selling fixed gear bicycles. It's official: The number one cause of fauxhemian crashes on Bedford Avenue is no longer cool.

Among the many reasons that fixed-gear bikes appeal to young, stylish urbanites (like diametric opposition to uncouth redneck cousin Mountain Bike) is the fact that, like designer denim, fixed-gear bicycles are theoretically basic goods that can be customized to such a state of hyper-unique luxury as to impoverish the buyer and invite recognition from fellow snobs. (Bianchi's Pista starts at $699.) Which is why the mass-produced Walmart thing ($149 Mongoose Fixed-Speed) is, in some small way, notable. [HipsterRunoff]