McDonald's is Considering Serving Breakfast All Day
McMuffins all day long! Could McDonald's be ending their illogical policy of only serving breakfast during breakfast hours? CEO Don Thompson seemed to be flirting with that idea during a recent interview with CNBC, saying that McDonald's was working on "innovative ways of us expanding the breakfast hours, and some of those things we'll be seeing here in the near future."
In addition to breakfast, Thompson hinted that McDonald's could soon be rolling out mobile payment and loyalty rewards. The company already offers delivery in some densely populated areas, and hopes to expand that service across the U.S. The McDonald's CEO also mentioned that in an effort to target millennials, McDonalds was increasing its presence at "the music fests".