AMC Almost Ruined the Movies
Marina Galperina · 04/15/16 12:19PMIn an interview with Variety earlier this week, AMC Theatres CEO Adam Aron seemed to submit to the imaginary collective will of “Millennials — who live on social media,” by teasing a pretty bad idea: Allowing people to text during the movie. Many people got very mad and AMC immediately backed down, tweeting this morning: “NO TEXTING AT AMC. Won’t happen. You spoke. We listened.”