Britain's Thorpe Park was building a new water ride right on top of an ancient burial ground until workers started complaining about cold sensations and other ghostly feelings, so they've called in a paranormal detection agency. Great marketing scheme!

Eight percent of U.S. consumers would rather give up food than their cable, internet, or cell phone. Smart.

HCG is a human hormone made during pregnancy. It's also a popular ingredient in diet potions. It's also a total fraud. Sorry, Carmen Electra!

"Power Balance" wristbands have magical holograms that give you magical powers of balance, just by wearing them. Just last week, Power Balance itself admitted Power Balance is a scam! Now the company's putting its name on a NBA stadium. Wonderful.

A new psychology paper purporting to demonstrate the existence of ESP is under assault from statisticians; a study linking vaccines to autism has been outed as a fraud. But this study on devious, lying, manipulative cats? No doubts whatsoever.

Celeb fit myths exposed! Energy Kitchens everywhere! The 94 year-old daddy diet! Republicans embrace exercise! Feeble gymgoing works! Workaday workouts! Man loses weight! And your New Year's resolution, exposed! It's your Thursday Fitness Watch, where we watch fitness—2010 style!

Fool America once with bullshit magic "Easytone" shoes that will fail to give you a perfect ass (unlike doing squats): shame on Reebok. Fool America twice with "Easytone" clothing with ludicrous "resistance band" "toning" pseudoscience: shame on America.

As we have pointed out in the past, "juice cleanses" are bullshit, scams peddled by sharps to to sucker the desperate. Still, today brings yet another first-person trend story about juice cleansing. But—progress is being made!

"Abs in a Box." Abs in a tube. Ab makeup. Ab surgery. America! Abdicate your ab addiction!

NYC elementary school teacher Melissa Petro's been "reassigned to administrative work" after writing publicly about her past work as a prostitute. But the tabloids aren't done with her. Would you believe she got tenure? After admitting to ess-ee-exxx?

Despite our ongoing educational campaign about the fact that bullshit "toning shoes" are bullshit, the segment grew by more than 800% in 2009. BIG SIGH. The ironic part? Obese people barely have any bullshit products to call their own!

Molly Norris, the Seattle cartoonist whose joking suggestion for an "Everybody Draw Mohammed Day" earned her a fatwa from religious extremists, has been forced into hiding, for her own safety.

The health benefits of popular green tea drinks: bullshit. Add it to the list.

First, America's women were relentlessly assaulted by Spanx™ undergarments, which bound their bodies tight like so many sausage cases. Now, our nation's men—once presumed impervious to this sort of thing—are also falling prey to, well, girdles, for chrissake.

Spectators at the Tafalla bullring in Spain were shocked when a bull tried to escape from the arena and rampaged through the crowd, injuring 40 people. In the video, one spectator grabs the bulls tail.

Stieg Larsson is dead and Harry Potter's retired, so the book publishing industry has only one thing left up its sleeve: The Secret. Oh, wait, that was already published several years ago. Okay: a sequel to The Secret. More secret!

This is what America's sad obsession with cooking reality shows hath wrought: a whole generation of kids who attend "culinary summer camps" (by choice). Are 13 year-olds not unbearable enough? Must they be foodies as well?

In the last three years, the ranks of the American obese have grown by 2.4 million people. This, despite greater access to magical butt-toning shoes than ever before. If only there were another corporate behemoth to motivate us, technomagically?

Remember when BP was perceived—thanks to hundreds of millions of dollars worth of advertising—as the "green" oil company? (That was only a couple months ago). Now, Shell is seeking to grab that totally made-up title. With advertising!

Kids these days continue to disappoint us all. In my day, we had fake drugs like salvia, that really worked. Now, kids are trying to get "high" with "i-Dosers"—digital sounds, on computers. Oklahomans are worried.