The Liquor Ad That Only Gays Were Supposed To See
Gays: Here is one of the plainest insights you will ever get into how you are perceived by the liquor industry, and, by extension, by the advertising industry that gets paid to understand consumers such as yourself. Pictured here is an ad for Basil Hayden's whiskey that was placed in "general market" publications. Its tagline reads, "When you walk into a bar, you're on stage." After the jump, the tagline for the version of that same ad that was placed into Gay/ Lesbian publications:
The inescapable conclusion: They believe that only gays are fit for modeling! Outrageous. Or maybe it's something else, now that I think about it. Other possible conclusions in the comments, please.
